“They’d never expressed the slightest interest before…”
During the ice breakers call last week, we discussed the importance of knowing something about the business you’ve chosen to be in. Did I say “know something about”? I mean, love the business you’ve chosen to be in. Especially if you’ll be contacting people about it directly. Here’s one reason, from the Washington Post last month http://www.washingtonpost.com/wp-dyn/content/article/2007/04/11/AR2007041102011 (thanks Kris):
love
